Posts Tagged 're-branding'

TMI, Too Busy or Just Distraction

With the introduction of Google’s Buzz application this week, I have been thrown for a loop. Not because of the inherent implications of yet another social media channel but more so by the broader effect on the mediums’ consumers as relates to overload.

It’s obvious to anyone who is reading this blog post, that I have not put my thoughts down on this blog in over 8 months. What have I been doing? Well in a word, reading. Reading all sorts of material by others. It’s a very convenient excuse to just explain it away as, “I’m too busy to write”. And at times, this may be true. But might there be just too much information out there? How can we keep up with it?

Just in the realm of the social media world alone there are over 119M blog page results listed on Google. Add to that Twitter feeds, Facebook pages, Linked In updates and whatever news media you regularly check, and it is a daunting enterprise to keep “current”. As I have been “re-branding” myself over the past 10 months, I have found loads of great information, made innumerable new contacts and even landed a few interviews, all with the help of these social media channels. I have learned much about the dos and don’ts of social media interaction. I have seen a very healthy growth in the number of “old school” print people dipping their toes into the future. And I know that for me, there is no turning back.

I love the conversations and the communities that are being formed. I am witnessing an incredible sense of knowledge sharing. And when we share what we are passionate about with those who are interested, everyone benefits. I am going to strive to keep up. Maybe I can cut down the number of blogs I read about blogging. That should give me more time.

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As Bill Tweets

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